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It brightens skin, evens tone, reduces dark spots (43% of users concern), and hydrates with 10% 3-O-Ethyl Ascorbic Acid.
Our hero ingredient is 3-O-Ethyl Ascorbic Acid (10% Vitamin C), a stable and effective form of Vitamin C. It’s paired with 2% Glycerin for hydration, supported by clean stabilizers and purified water. Free from parabens, sulphates, fragrances, and cruelty.pots (43% of users concern), and hydrates with 10% 3-O-Ethyl Ascorbic Acid.
Unlike many Vitamin C serums that oxidize quickly, our formula uses a stable form of Vitamin C that stays effective longer, ensuring consistent results without irritation.
Yes, always. PureForma products are 100% vegan and never tested on animals.
Yes. The lightweight, fast-absorbing formula is suitable for varied skin types, including oily skin, without leaving a greasy finish.
Yes. Our serum is dermatologist tested and free from harsh irritants. If you have extremely sensitive skin, we recommend doing a quick patch test first.
Yes. Vitamin C helps fade dark spots and pigmentation, while glycerin provides lasting hydration for softer, plumper skin.
Most users find it gentle and non-irritating. If irritation occurs, reduce usage to once daily or every alternate day until your skin adjusts.
That’s due to the high concentration of active ingredients. Apply only 2–3 drops and let it absorb fully before layering moisturizer or sunscreen.
No. Our formula is safe for long-term use. With consistent use, it improves skin health and clarity over time.
We’ll notify you right away and keep you updated. You can always reach us at support@pureforma.com for quick assistance.
Yes. We ship pan-India so you can enjoy PureForma wherever you are.
Orders are usually delivered within 3–7 business days, depending on your location.
Yes. It’s designed for daily use, morning and night for best results.
No. Our stable Vitamin C is gentler on skin, so it rarely causes stinging. If you feel mild tingling, that’s normal and temporary.
Yes, always in the daytime. Vitamin C works best when paired with sunscreen to protect against sun damage and maintain results.